After trawling through many different websites, it seems that a lot of website owners do not have any Local Business Promotion performed on their websites. It baffles me why some owners fail to even have basic on-site SEO performed; they are missing out on the potential of many local searches and the associated traffic, interest of sales this may bring.
Local Business Promotion Works
When your website has had professional local on page SEO carried out, you will see a difference in local searches that people search for, we have had clients who rank on page one for certain key phrases, other clients have a mix of onsite and off-site website promotion carried out. Certain notes need to be taken though, very competitive keywords may need quality internet marketing to help make relevant link building to your website, posts and pages.
Is local business promotion really needed?
Like I mentioned above, to many website owners feel they do not need any done, they are failing to understand the importance Google and other search engines place on relevant quality. Big mistakes they make are assuming they do not need it, they think that there Pay Per Click (Google Adwords) results speak more than organic results.
PPC is another topic for discussion; suffice to say that if you are happy paying thousands of pounds every month on Adwords then that is ok, if however you would prefer saving hundreds or possibly thousands of pounds having professional organic website marketing done, then this is much better. Over the long term organic will cut the cost of Pay Per Click.
Where to go from here
Companies like mine (SEOWebby.com) provide affordable professional Local Business Promotion Services, as well as FREE analysis and on-site optimisation. Take a look when you get some free time. I hope you enjoyed this latest piece of news, keep an eye out for more soon and don’t forget to share.